Cristiano Ronaldo already earns more as an influencer than as a footballer and is considered the King Midas of Instagram, charging more than a million dollars per post
A few days ago Cristiano Ronaldo removed the bottle of a famous soft drink brand at a press conference and encouraged everyone who saw him to drink water. That gesture, which for many could be unimportant, caused the company to lose billions of dollars. A sample of all the power that the footballer has .
Hence he has the title of King Midas of Instagram, since everything he touches turns to gold. The impressive figure that Cristiano Ronaldo charges for a post on said Social network has been released. Messi follows him, but with less popularity.
The Portuguese-born athlete has become the person who charges the most in the world for a sponsored publication on Instagram, nothing more and nothing less than 1.6 million per post, which has made him the most valued footballer in this social network.
Without a doubt, brands know that they have guaranteed success when it comes to betting on Cristiano Ronaldo, to be the promotional image of all their products. Up to the point that they have made him the person who earns the most money every time he publishes a sponsored post on his account, far above the famous influencers.
Such is the level of fame and especially income that today it could be said that CR7 already charges more as an influencer than as a footballer, since it is said that it is charging advertisers 1.53 million euros (1.6 million euros). dollars) for each sponsored post on your official Instagram account.
Or at least that is what the social media marketing firm Hopper HQ has assured, who also revealed that the Juventus footballer has ousted actor Dwayne ‘The Rock’ Johnson from the first position.
The former Real Madrid player and five-time Ballon d’Or winner has amassed 308 million followers on Instagram and is one of the most followed people in the world. His publications enchant Internet users, since they usually cause thousands of reactions, to be exact an average of 9 million "likes".
If you pay attention to the top 10 names on this list there is only one more athlete: Lionel Messi, who with 1.1 million dollars per publication is in seventh position in a ranking occupied mostly by the Kardashians and the musical artists. So far from their performance on the court, both Ronaldo and Messi are true influencers.
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